Mixed Feelings Trail Mix

2024 | Conceptual Project

Deliverables

Brand identity

Packaging design

Illustration

Based on unpredictable Minnesota seasons, each flavor of Mixed Feelings Trail Mix is humorously curated to match your experiences. This includes hand-drawn illustrations about the inconveniences of midwest life and absurd ways to enjoy the mix to add a bit of fun to the snacking experience. 

Mixed Feelings Trail Mix

Packaging Design

Based on unpredictable Minnesota seasons, each flavor of Mixed Feelings Trail Mix is humorously curated to match your experiences. This includes hand-drawn illustrations about the inconveniences of midwest life and absurd ways to enjoy the mix to add a bit of fun to the snacking experience. 

MF-diagonal-pouch-mock
MF-summer-front-flat
MF-fall-front-flat
MF-winter-front-flat
MF-frontback-bags
MF-summer-back-flat
MF-fall-back-flat
MF-winter-back-flat
Clogo-blue

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